Catalogo · 9780060913601
Innovation and Entrepreneurship
Peter F. Drucker
ISBN 9780060913601 · General
The first book to present innovation and entrepreneurship as purposeful and systematic discipline which explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. A superbly practical book that explains what established businesses, public survey institutions, and new yentures have to know, have to learn, and have to do in today's economy and marketplace.
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