Catalogo · 9780080427751
International Business Negotiations (International Business and Management)
P.N. Ghauri
ISBN 9780080427751 · General
Throughout, treatment of these topics is supported by reference to real-life experiences, examples and cases. Underlying the whole text is the Editors' belief that, conducted within a proper systematic framework, such negotiations are a means of building lasting business relationships as opposed to merely completing one-off transactions.
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