Catalogo · 9780136015963
Consumer behavior
Michael R. Solomon
ISBN 9780136015963 · General
For undergraduate and MBA courses in consumer behavior. Solomon goes beyond the discussion of why people buy things and explores how products, services, and consumption activities contribute to shape people's social experiences.
General
La tua libreria
Accedi per aggiungere questo libro alla tua libreria.
Lettori
Communitas attorno al libro
Altri libri di Michael R. Solomon
Verba volant · scripta manent