Responding to globalization

"The new challenges and opportunities created by the spread of globalization have reshaped both institutional and individual responses to this phenomenon. This comprehensive analysis of the way in which governments and firms have responded to globalization examines closely the options available to both, and the historical and institutional contexts to the strategic decisions made." "This rigorous survey focuses on political, ideational and economic factors lying behind these responses to globalization. It is essential reading for all those interested in globalization, international business and international political economy."--Jacket.