Catalogo · 9781138234765
Event management in sport, recreation and tourism
Cheryl Mallen
ISBN 9781138234765 · General
Focusing on the role of event managers and their diverse responsibilities through each phase of the event planning process, this textbook defines the concept of knowledge in the context of event management, placing it at the centre of professional practice. Designed to encourage critical thinking on the part of the student, it helps them develop the skills that they will need to become effective and reflective practitioners in the events industry.
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