Catalogo · 9788126515233
Global And Transnational Business Strategy And Management 2Nd Edition
George Stonehouse, David Campbell, Jim Hamill, Tony Purdie
ISBN 9788126515233 · General
This book provides an integrative framework which establishes clear links between global strategy, global management, and global competitiveness. Global and Transnational Business is a definitive exploration of strategy formulation in the turbulent environment of international business. It also offers updated and comprehensive information about international business and international business strategy.
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